Waya Finance & Technology

  • CEO: Niclas Josefsson
  • Co-investors: Private investors
  • CEO: Jörgen Fredman

Waya Finance & Technology believe that the invoice debt collection processes should be simplified, made fairer, and be available without any upfront costs to all kinds of companies and organisations.

The company was started in 2015 by acquiring an already existing invoice and factoring platform which was transformed into a highly efficient invoice debt collection platform. Complemented with an App the company’s services were launched in early 2016 after extensive testing. The services allows anyone or any company to start using the debt collection process within minutes of registering. The service is aiming to allow their customers to recoup their outstanding invoices debts quickly in a fair and polite manner. The simplified service opens up an invoice debt collection service for the largely un-served SME market but can also be used by all types of companies.

The company has launched its service in Sweden with a direct sales approach combined with an extensive and user-friendly channel partner network strategy.

After establishing a further foothold in Sweden, the company has the intention to roll out is services internationally with the support of Spintop using a combined partner and direct sales approach.